It’s a copout to create an imaginary enemy (“the elites”) rather than take responsibility for achieving your desired outcomes. Blaming it on “the elites not zapping” is a coping mechanism to avoid being innovative, because being innovative requires effort and humility to admit your current approach is suboptimal. In essence, you’re being lazy. You can’t make people zap you. You CAN post content that people want to zap. If what you’re posting isn’t getting zapped, as with literally anything that’s not producing your desired outcome, then make a change.